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It’s a Jewelry Store, Not a Museum

It’s a Jewelry Store, Not a Museum

I want to share a story with you. Back when I was in college, there was a little antique jewelry store within walking distance of campus, and my best friend and I made a point of visiting that store at least twice a month. It was a tiny store, but it was elegant and dignified … Continue reading

Happy 2012!

Happy New Year! First and foremost, we want to thank all of you for choosing Long Jewelers to help celebrate the special moments in your life. 2011 turned out to be our best year yet, and it’s all thanks to you! As busy and bustling as the Christmas season can be for us, it’s also … Continue reading

Kim Kellam, Assistant Manager

LJ: When did you join Long Jewelers? KK: I just passed my 14th year of employment anniversary on September 8th! LJ: From where are you originally? KK: I was born in Platteville, Wisconsin and raised in Dubuque, Iowa, a twin and the 8th oldest in a family of 12 children. LJ: Do you have family? … Continue reading

A Palladium Primer

So what is palladium, exactly? Let’s start with a little precious metals background. By now, just about anyone who’s shopped for jewelry is familiar with platinum. It’s rare, it’s heavy, it’s relatively expensive, and unlike white gold, it stays white and doesn’t get worn down. But not many people know there are six different metals … Continue reading